About Cafendo

Cafendo is a marketplace for specialty coffee from independent roasters around the world. Roasters, shops and cafés manage their own pages, and buyers message them, send order requests or buy in their shops. The seller is always the business, never Cafendo: we don’t sell coffee ourselves, buyers pay the seller directly and sellers pay Cafendo no commission.

Our mission

To bring people who love coffee closer to independent roasters, shops and cafés around the world, so anyone can find specialty coffee in their own language and buy it straight from the business that sells it.

Our vision

A global marketplace for specialty coffee, where any roaster, shop or café, wherever it is, can reach buyers in every country, and every buyer knows exactly who roasted their coffee and who is selling it.

Who is behind Cafendo

What we mean by specialty

When we say specialty, we mean what the Specialty Coffee Association (SCA) means: coffee that scores 80 points or more out of 100 when it is cupped. Cafendo does not score coffees itself: where a roaster publishes a score, it is the roaster’s.

How the lists are ordered

Unless you pick another order, category and search lists follow your “Ship to” country: first coffees from roasters based there, then from roasters whose shop says it delivers there (by name or to the whole world), then from roasters whose delivery we don’t know, and last from those whose shop lists only other countries. Within each group, the coffees we feature come first, then the most reviewed ones and those with photos, newest first. Until you choose a country, we use the one you are visiting from; when we can’t tell, or don’t list it, German pages use Germany, Romanian pages Romania and English pages the United States.

Prices

Prices come from the roasters’ own shops and can be out of date. The shop’s own page always has the current price.

How we check reviews

Reviews come from people with a Cafendo account. We read each one before it appears and leave out those that break the rules, such as advertising or reviews from the roaster itself. Each person can review a coffee once; sending again replaces the earlier review, which is checked again. Readers can mark reviews as helpful, and the most helpful appear first. Anyone can report a review with the “Report” button under it; after three reports from different people it leaves the page until we have looked at it again. We don’t sell coffee, so we can’t check that the writer bought it. Reviews on roaster pages marked “Written on the old Cafendo shop” came from the old Cafendo shop; we show them as they were.

Who pays for what

Nobody pays for a place in our lists or for a rating. Some Buy buttons are affiliate links, mostly to Amazon: if you buy there, Cafendo may earn a commission, at no extra cost to you. Those buttons say so.